Data Insights Executive Full Time

Data Insights Executive (Full time)

Gretna Green Ltd

Gretna Green Ltd, a fourth-generation family business since 1885, own and operate a range of businesses within the Gretna Green and Gretna Villages. Including the 5-star, award-winning Famous Blacksmiths Shop Attractions, a suite of three, multi-award-winning hotels, the Old Toll Bar and Canny Scot Shop, and proudly offer weddings, retail, hospitality, and online shopping to a global marketplace. We want you to feel respected in your job role and know that any career aspirations are encouraged with training and development programmes bespoke to your role.

Job Description:

As the Data and Insights Executive, your role will be to support the research, collation, and analytical understanding of company data, as well as external data, to provide key decision-making insights across the business. This role will suit a born problem-solver with a keen eye for seeing patterns and trends where others may not and who enjoys research and analytical, strategic thinking. You will be a data-driven individual with a strong passion for finding solutions and opportunities.

Main Responsibilities:

• Researching competitors, trends, innovations, consumer behaviour and benchmarks across our range of industries
• Attending online forums and events to support further trend and benchmarking data collation, as well as monitoring marketplace movements and identifying future shifts
•  Responsibility for the day-to-day management of our company data, acting as a data champion throughout the business and supporting other key stakeholders with GDPR compliance
• Tracking and reporting on key metrics across our digital marketing activities, working with the relevant colleagues to identify opportunities for additional growth or improvements
• Researching, tracking, and reporting on trends and patterns with our analytics and online tracking software to support future campaign planning and strategic decision-making
• Combining reports from different sources into simplified and engaging formats to support key stakeholders in understanding the performance of their products/services and customers through the production of well-written reports and impactful presentations.
• Create, implement, and analyse market/customer research techniques, such as questionnaires, polls and feedback reports
• Connect data sets of multiple types (research, behavioural, panel, economic, factual) to support the creation of insight about our customers, competitors, and markets that we can act on.
• Customer data housekeeping

Required Skills include:

• Experience in a similar role or relevant qualification
• Intellectually rigorous and able to extract the useful and important from the clutter, i.e., can see the wood for the trees.
• Numerate
• An analytical thinker engaged with data, trends, and reports that relate to the challenges faced by businesses and consumers
• Curious and inquisitive, interested in human behaviour, brands, social trends and culture
• Hungry to continue learning
• An excellent, articulate writer, able to simplify and present relevant information in a concise and imaginative way
• Can tell and present a story from the wealth of data they have collated
• Work diligently with large volumes of data and lengthy reports to develop and support insights through a variety of sources
• Flexible and able to adapt to the wide scope of investigative tasks required while projects constantly evolve
• The ability to identify patterns and trends within data and a passion for research and problem-solving
• Excellent Excel/Spreadsheet skills, including the ability to filter, combine, format and formulate data, as well as produce charts and tables
• Experience in creating slideshows, reports and presentations using software such as PowerPoint or Google Slides
• A flexible, agile approach to work and the ability to react quickly and excel in fast-paced environments
• Ability to manage multiple tasks simultaneously and prioritise

Desirable skills include:

• Google Analytics experience or certification
• Previous experience using online metrics tools, such as Google Search Console, SEMRush, SEO Powersuite etc.
• Previous experience using FTP and MySQL databases
• Advanced Excel skills, including the ability to Pivot data, create lookups and consolidate sheets

Benefits and Remuneration:

Location: Gretna Green – on-site

Holidays: Up to 30 days holiday per annum based on full-time – part-time colleagues calculated pro-rata

Rate of pay: Competitive, depending on experience

Hours: 40 hours per week – 5 days from 7, occasionally covering weekends and/or public holidays

Additional benefits

o    Exclusive colleague discounts in our hotels and retail outlets

o    One free night’s stay in hotels, subject to availability

o    Free lunch provided

o    Pension

o    Training and development through our ‘Great Place to Work’ scheme

To apply please email careers@gretnagreen.com with your CV and cover letter.

Closing date:  30th March 2023